Scope of works

Electrician website design built around service calls and licensing trust

Electrician website design works when a nervous first-time caller can see your license and insurance in seconds and land on a page written for the exact job they searched for, not a general "electrical services" page trying to rank for everything at once.

What it costs

  • Plans$127 a month
  • Build fee$697, after launch
  • Live in7 days
  • Revisions5 a month
  • Domain and hostingIncluded

01 Client


Who is electrician website design for?

Residential and light commercial electrical contractors, from a two-van service outfit to a crew running panel upgrades, EV chargers, generators and rewires across a metro area.

Electrical licensing and advertising rules differ by state. California and Florida, for example, require the contractor license number in advertising, so it goes on the pages that sell.

02 Symptoms


Signs your business needs this

  1. 01

    Your panel upgrade and EV charger work share one "electrical services" page.

  2. 02

    Your license number lives in the footer, if it is on the site at all.

  3. 03

    Emergency calls after 6pm end up in voicemail.

  4. 04

    Homeowners ask "do you do EV chargers?" when it is half your work.

03 Detail


Why licensing has to be visible, not buried

Letting a stranger into an electrical panel is a trust decision before it is a price decision. We put your license number, insurance and any certifications on the home page and the about page, not just a footer line, because that is where a first-time caller actually looks before they decide to call. The design treats that information as a feature, with its own visual weight, rather than a compliance afterthought.

04 Detail


What the design actually delivers

Every design includes a homepage built around your top services, dedicated pages for panel upgrades, EV chargers, rewiring and troubleshooting, and a layout that puts your phone number and a quote form within reach on every page, especially on mobile where most emergency searches happen.

  • License and insurance shown prominently, not hidden in a footer

  • A dedicated page for each service you run

  • Mobile-first layout built for a search made mid-emergency

  • A quote form that asks panel amperage and home age up front

Infographic with Tanner the wolf pup mascot: What an electrician site includes. License and insurance up front; a page per electrical service; mobile-first for emergencies; quote form asks panel amperage.

05 Detail


How this fits the rest of the plan

The design is only the surface. It sits on top of the service area pages, the CRM routing and the researched articles that come with every plan, so the finished site is not a one-time project but a system that keeps working after launch, with weekly updates and monthly revisions keeping it current as your services or coverage change.

06 Deliverables


What you get with electrician website design

  • Custom-coded design

    Built in the site's own component system, not a page builder theme, so it loads fast and stays yours to change.

  • Service page set

    A dedicated page for each electrical service you name during onboarding.

  • Service area pages

    One page per town or county you run trucks to, crossed with your services.

  • Quote request tool

    A short form configured for electrical jobs specifically, not a generic contact form.

  • CRM routing

    Every enquiry lands directly in the CRM or inbox your office already uses.

07 Client notes


What owners say about electrician website design

  • The review of our trade service requests pages was uncomfortable reading, in a useful way. Consolidation came with a checklist, so a change in one place is checked everywhere it matters. Maintaining the site finally feels manageable.

    What they got Content audit and update process for trade service requests

    Jonathan CliveProject coordinator, domestic electrical services firmSt. Petersburg, Florida · Site Crew
  • We shut at five-thirty. The trade service requests inquiries do not, and now the website copes with that. The form captures what a callback needs and says clearly that a person replies in working hours. The morning inbox is a work list now, not a puzzle.

    What they got After-hours inquiry capture for trade service requests

    Zainab MakkiOffice coordinator, electrical installation and repair contractorProvo, Utah · Site Foreman

08 Sequence


How the work is done, step by step

  1. 01Onboarding formYour services, towns, license details and brand, in about 15 minutes.
  2. 02Onboarding callWe fill the gaps, agree the page list and set the launch date.
  3. 03Design and buildEvery page designed around your trade and your photos, then built and speed tested.
  4. 04Your reviewYou check it on your own phone and ask for changes before anything goes live.
  5. 05Launch, then the build feeThe site goes live and the $697 build fee is invoiced only after you approve it.

Want to see electrician website design for your business?

A 30-minute demo, on your screen, with the pages your trade would get. Plans from $127 a month; the $697 build fee comes after launch.

10 Exclusions


What is not included

Knowing the edges of the job makes the rest easier to trust. None of these are part of this service:

  • Trade work of any kind. We design and run the website; the electrical, plumbing and HVAC work stays yours.
  • On-site photography. We launch with trade photos and add your job photos as you send them.
  • Printed materials, vehicle wraps and signage.
  • Running your ad campaigns.

11 Programme and cost


How long it takes and what it costs

Live in 7 days on Site Crew, 10 on Site Foreman and 15 on Site General, counted from the onboarding call. Revisions after launch are completed within 2 to 5 working days.

What drives the price

  • The plan you choose: $127 a month for the site, more with the AI Engine or the Content Engine.

  • Nothing about the design itself changes the price: the number of service and town pages is not metered.

  • Changes after launch use your 5 monthly revisions, then $20 each.

12 Methods


Methods and tools we use

  • Custom-coded components, no page builder
  • Mobile-first layouts tested on real phones
  • Answer-first copy written from your onboarding answers
  • Schema generated for every page type

13 Plan contents


Everything else that comes with the plan

This service is one part of a managed plan. Here is every line item, and which plan carries it.

What is in each plan, Site Crew $127, Site Foreman $267, Site General $647 a month, plus a $697 build fee after launch.
What you getSite Crew$127/ monthSite Foreman$267/ month + usageSite General$647/ month
The website
Custom-coded pages, 90+ PageSpeed guaranteedEvery page is hand built and served from Cloudflare's edge, with a 90+ Google PageSpeed score guaranteed on mobile and desktop.
A page for every service you runPanel upgrades, drain cleaning, mini-splits, stamped concrete: each service you name gets its own page and its own quote button.
Location pages for the towns you workA real page for each town, county or service radius you name, crossed with the services you run there.
Quote request tool built for your tradeA short form that asks what sizes the job first: job type, property, scope, timeline and photos.
Lead intake into your CRMEvery form and chat enquiry lands in the CRM, dispatch tool or inbox you already use, by direct API, Zapier or Make.
Compliance pages that come with the sitePrivacy policy, terms, a cookie policy with a consent banner that really holds back tracking scripts, and an accessibility statement, plus your license number where your state expects it.
Found on Google and in AI answers
Technical and on-page SEOClean page structure, one clear topic per page, titles, descriptions, internal links, a sitemap and fast pages from day one.
Answer-ready content (AEO)Answer-first copy, FAQ blocks and structured answers written so Google can lift them into featured snippets and voice answers.
AI-assistant readiness (GEO)An llms.txt file, consistent business details and plainly stated facts, so assistants such as ChatGPT, Claude, Perplexity and Google AI Overviews can read and cite the site.
Schema markup (JSON-LD)Structured data for your business, services, FAQs and breadcrumbs on every page, so search and AI engines know exactly who you are and what you do.
Local ranking guaranteeIf the site is not ranking for local searches in your area within 3 to 5 months of launch, we keep doing the search work at no extra charge until it is.
Researched articles every weekArticles of 2,500 to 3,200 words, written for your trade and your area, with sources cited.2 a week2 a week3 a week
Hosting, updates and support
Managed hosting and securityCloudflare hosting with SSL, a CDN, DDoS protection and unmetered bandwidth, all inside the monthly fee.
Free domain, registered in your nameOne domain included while your plan is active, or we point the one you already own. It is yours if you leave.
Weekly detail updatesSmall real changes every week: new job photos, seasonal messaging, corrected details.
5 revisions a monthAny change of any size, completed within 2 to 5 working days. Extra revisions are a flat $20 each.
Client portalOne place to request revisions, raise support tickets, send files and message the team.
Move from your old site with redirectsPages worth keeping are rebuilt, every old URL is redirected to its new page, and your email setup is checked before DNS changes.
The AI Engine
AI receptionistAnswers calls your team cannot pick up, takes the job details, books the appointment into your calendar and sends you a short call summary.
Site chat widgetAnswers common questions about your trade on the website, takes details and books appointments.
SMS and Messenger follow-upReplies to text messages and Facebook Messenger enquiries, follows up on new leads and books appointments.
Text messaging registration (A2P 10DLC) filed for youWe file the carrier registration business texting now requires, with the carrier fee passed through at cost.
Safe hand-off to a personThe AI never gives safety, code, licensing or professional advice. Anything that needs judgment goes to a person at your business.
The Content Engine
Social posts and reels3 social image posts and 2 reels a week, built from the same material as your articles.3 posts, 2 reels
Managed Google Business ProfilePosts, hours, service list and photos kept current on your Google Business Profile.
Live in7 days10 days15 days

Site Foreman is $267 a month plus AI usage, billed monthly in arrears at what our providers charge us, with no markup.

14 Guarantees


What happens if it does not work out?

You are covered where it matters: you never pay for a build you have not approved, and the two things we promise, speed and ranking, come with a fix rather than an excuse.

  • Build fee only after you approve

    The $697 build fee is invoiced once your site is live and you are satisfied with it. Never before.

  • 90+ PageSpeed, or we fix it free

    On mobile and desktop, for the pages we build and host. If our work drops a page below it, we fix it at no charge.

  • Ranking within 3 to 5 months

    If the site is not ranking for local searches in your area by then, we keep doing the search work at no extra charge until it is.

  • No yearly contract

    Cancel by email at least 2 business days before your next invoice. The site runs to the end of the month you paid for.

  • Your domain stays yours

    Registered in your name. If you leave, we transfer it at no charge and export your content within 14 days.

The conditions, plainly: the guarantees do not cover changes made by you or third parties, content published against our advice, or ranking outside your area and services. The remedy is the corrective work, not a refund: all sales are final except a duplicate or incorrect charge reported within 30 days. Full wording in the terms and refund policy.

Questions about electrician website design

Can you build a page specifically for emergency electrical work?

Yes. An emergency electrical page is a standard part of the design, built to be the fastest thing to find from the home page and from a mobile search, with your phone number visible before any other content.

How long does an electrician website design take?

Live in 7 days on the base plan, 10 days if the AI Engine is included, or 15 days with the Content Engine, with the clock starting at your onboarding call.

Do you write the copy for each service page?

Yes. We write answer-first copy for every page from what you tell us in onboarding, in plain language rather than dense keyword-stuffed paragraphs.

Can new services be added after launch?

Yes. Adding a new service page is a normal revision, included in your monthly plan and completed within 2 to 5 working days.

Do I get to approve the design before launch?

Yes. You review the whole site on your own devices and request changes before launch. The build fee is invoiced only after you approve it.

Can you use my existing logo and colors?

Yes. We build around your existing brand. If you do not have set colors, we choose a palette that suits your trade and confirm it with you.

How many service pages are included?

As many as the services you actually run. Pages are not metered; they are built from the list you give us during onboarding.

Will the site work well on phones?

It is designed phone first and guaranteed at 90+ PageSpeed on mobile and desktop.

See it built for your business

A live walk-through of the site you would get, in about 30 minutes. Plans from $127 a month, the $697 build fee invoiced only after launch, domain and hosting included.

Or email and a person replies within one working day.